WTO: AI-Driven Demand and U.S. Import Surge Fuel Unexpected Rise in Global Goods Trade
The World Trade Organization reports a surprising rebound in global goods trade, driven by soaring demand for AI-related products and a sharp rise in U.S. imports. Analysts say the trend signals a tech-led recovery amid shifting global supply chains.
The Geneva-based trade body said Tuesday its economists are increasing their prediction of growth in merchandise trade to 2.4% this year, up from 0.9% as recently as August. In April, WTO experts were actually anticipating a decline of goods trade this year of 0.2%
However, they're lowering the prediction for 2026 to 0.5%, from 1.8%.
The growth of export in services, meanwhile, is expected to come in at 4.6% in 2025 and 4.4% next year — both slower rates than the 6.8% tallied in 2024.
WTO pointed to “robust trade in artificial intelligence-related goods" that are driving the increase in merchandise trade, notably semiconductors, servers and telecommunications equipment.
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Director-General Ngozi Okonjo-Iweala suggested solid trade growth among developing countries and a cool-headed reaction to sweeping — and often-varying — tariffs announced by the Trump administration earlier this year had underpinned the gains.
“Countries’ measured response to tariff changes in general, the growth potential of AI, as well as increased trade among the rest of the world — particularly among emerging economies — helped ease trade setbacks in 2025,” she said.
Despite “strong headwinds," Okonjo-Iweala said trade has shown resilience because of “importers front-loading orders to get ahead of future tariff hikes or retaliation.” U.S. inventories are at record levels by dollar value, and the value of North America’s imports surged 13.2% at an annual rate, driven by pharmaceuticals and precious metals — mostly gold.
She also attributed the gains to “soaring demand” for AI-related products behind a capital investment boom. A staggering 42% of global trade growth came from AI-related goods, she said, much higher than their 15% share in world trade.
South-South trade — among developing countries — grew 8% year-on-year in value terms in the first half of the year, while such trade involving partners other than China is growing at around 9%, WTO said.
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